Replay – Marcella Smith: Finding and Working With the Literary Agent That’s Right for You

with Marcella Smith, Marcella Smith Associates

Formerly the small press buyer for Barnes & Noble, Marcella Smith is now a New York-based literary agent. During this webinar, Marcella will offer you a variety of ways to think about how you want your work to be published. Did you know even self-publishers might need a literary agent? If you want to publish the book yourself, what role could an agent play in that business plan?

If you are looking for publication by a traditional mainstream publisher, large or small, we’ll walk through the process that can help you find the agent that is the best match for your work.

Join us for this unique opportunity to hear directly from a literary agent. Marcella will discuss:

  • How to narrow the field of agents you want to contact
  • How to approach an agent and make a positive impression
  • What the agent needs to know about you and your writing life
  • Five surefire ways to ensure you DON’T attract a literary agent
  • What role an agent can play if you’re planning to self-publish

Marcella Smith is a literary agent and consultant offering expert support to authors and publishers in strategic marketing and business development. She specializes in working with independent presses, and in placing authors with appropriate publishers in the indie segment of the industry.

Marcella is known and respected in the industry for her knowledge of publishers, industry best practices, and in maximizing sales to the customer whether in a traditional bookstore, or in non-traditional outlets.

Prior to establishing her own business, Marcella was a senior executive at Barnes & Noble who worked with publishers/suppliers to develop new business, expand the title selection, strengthen relationships, and drive increased profitability. Her career there spanned over 20 years, during which time she held a number of positions including Director of Vendor Relations, overseeing the management of all aspects of Barnes & Noble’s operations/logistics/financial relationships with its suppliers, including terms negotiations. In her early years at Barnes & Noble she established her commitment to the presence of the independent presses on the bookshelves at B&N through her participation in the Small Press Distribution Committee sponsored by IPG and PMA, and later by serving two terms on the board of the PMA (now IBPA), and she continues as a member of that organization.

Before Marcella joined B&N in 1989, she was a freelance writer and agent. Earlier in her career she worked at Simon & Schuster as a Marketing Manager, and at St. Martin’s Press as the Special Sales Manager.

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Recorded January 29, 2013.